What Type of Cosmetic Tube Material Is Right for You

If you want to create a new cosmetic product, after the ingredient list, formulation, product testing and generation, the most important step is to choose a great packaging for the product, which is the first step in attracting customers. In this article, we present some common cosmetic tube packaging materials to assist you in knowing and making your choice.

Tips for Cosmetic Tube Design

Your cosmetic packaging design is the first thing your customers notice, and if it succeeds in getting their attention, they will take your product home with them. It is such a pity to let products sit on a shelf and collect dust. When designing your cosmetic packaging, there are a few things you should understand：

1. Identify Your Target Customers

The first thing you need to know is who you are designing your product for and who is your ideal customer base. Are they masculine men? Or young women who pursue trends? Or are they quality-conscious office workers? Once you have a clear idea of who they are and what they are looking for, you can get their attention.

2. Define Your Brand Personality

What kind of personality does your brand have? Understated, simple, luxurious, gentle, lively or calm? Determining the personality you want to present to your customers will determine your design.

3. Determine Your Product Sales Channels

The third point is to determine the sales channel of your products. Will you sell online or in physical stores? Will it be sold in a small boutique or placed on a large mall counter? These all affect the choice of packaging design.

4. Follow the Latest Packaging Trends

If you need some inspiration, there’s no better way than to research the latest cosmetic packaging trends. Keep up with the latest trends so you don’t fall behind.

What Type of Cosmetic Tube Material Is Right for You

In the field of cosmetics and personal care products, the demand for plastic tubes far exceeds that of other products. As a way of packaging cosmetics, he has always excelled in terms of low cost and high usage. Cosmetic hoses are not only great for storing what’s in them, but they also offer great ease of use. It is easy to see why cosmetic tubes have become one of the most popular packages on the market.

The right squeeze tube is obviously important because you want your cream to last and remain effective before someone buys it. A flip-top, screw cap or roller ball all have their own benefits for your packaging.

Let’s simplify things a bit and take a closer look at a few of the best performance options for cosmetic tubing.

1. Polyethylene Tube (PE) or Extruded Plastic Tube

When it comes to the most basic plastic tubes, are composed of different densities of large polyethylene (PE). Tubes made from this material are suitable for use in standard skin care products. This type of tube can be supported with a barrier coating that helps protect the product and is popular in

• small cosmetics, such as lip gloss and eye creams
• care products, creams, shaving creams, face washes
• chemicals with a more stable chemical composition

2. Laminated Tube

Different from PE pipes, laminated pipes have an additional laminate coating, which provides additional protection mainly for volatile substances. This protective layer is useful for products with less stable ingredients or short shelf life. When matched with a screw cap, lotion pump or brush head, this is a versatile option for packaging a range of products.

• Cosmetic products that tend to develop, such as sunscreens, skin creams, and lotion cosmetics
• Pharmaceutical products that should remain stable
• Oral care products

3. Aluminum Tube

A key feature of aluminum tubes is that they are collapsible, providing better protection for heavier masses of specification material. The fact that the aluminum tube has a metallic texture is a selling point. It is also suitable for protecting products that have a relatively short shelf life, such as cleaners, lotions, ointments and the like.

However, the disadvantage of the aluminum tube is that as the contents of the metal tube gradually drain out, its shape will change and the tube may regain a little bit of its shape over time, but it is not very useful.

4. Other Plastic Tubing Materials

Acrylic plastic, also known as PP, is another popular packaging solution for cosmetic and skincare brands.

Commonly used high-barrier materials include aluminum foil, polyvinyl alcohol (PVA), ethylene-polyvinyl alcohol copolymer (EVOH), nylon (PA) and polyethylene terephthalate (PET). Aluminum foil, PVA and EVOH are high-barrier materials.

Cosmetic Tube Packaging Wholesale

What is the best packaging material for cosmetics? This depends on a variety of factors, including design needs, budget and other factors. At Longtai Packaging, we will provide you with the right packaging solution for your product based on your needs. Are you interested in buying cosmetic tubes wholesale? Contact us today for more information!